Coupon Redemption Rate

Metric Details & Benchmarking Report Download

KPI Benchmarks : Coupon Redemption Rate

  • Benchmark Range
  • Benchmark Average
  • Benchmark Sample Size (n)

* Is High or Low Best:

KPI Details : Coupon Redemption Rate

Coupon Redemption Rate measures the ability of the company to use product promotions to stimulate sales. A low value for this KPI indicates that the company has issues turning over stagnant inventory and may not have a firm grasp on their customers needs. A low value may also suggest that the company has inefficient consumer research processes and is not implementing a strong “call to action” for the consumer (i.e., redeemable at certain locations, etc.).

KPI Best Practices : Coupon Redemption Rate

KPI Calculation Instructions Coupon Redemption Rate?

KPI Formula :

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